Newcomer Canoo Members Celebrate Museum Month in Ontario with Free Admissions to Iconic Institutions
18.05.2023
FOR IMMEDIATE RELEASE
Toronto, ON — To celebrate Museum Month in Ontario, the Institute for Canadian Citizenship (ICC) is pleased to celebrate its’ partnerships with some of the province’s most iconic institutions through its Canoo Access Pass This month, and year-round, all members of the ICC’s Canoo app are eligible for one year of free admissions to the Royal Ontario Museum, the Art Gallery of Ontario, Ingenium museums – the Canada Agriculture and Food Museum, the Canada Science and Technology Museum, the Canada Aviation and Space Museum, alongside hundreds of other cultural institutions across Canada.
The ROM, AGO and Ingenium collectively welcome thousands of newcomer Canoo members annually with free admission, maintaining their longstanding commitment to welcome newcomers by breaking barriers to positively experience their new homes.
“While immigration levels continue grow, there is mounting evidence that immigrants are leaving Canada in greater numbers too, posing an existential threat to our shared prosperity,” said Salimah Dhalla, Senior Director of Strategy and Operations for the ICC. “Leading cultural attractions, like the ROM, the AGO and Ingenium are stepping up for Canada by joining the Canoo Access Pass, which gives hundreds of thousands of newcomers free entry to participating attractions so that they enjoy Canada, feel valued, stay for good, and contribute to our shared success for generations to come.”
May marks Museum Month in Ontario and celebrates the over 700 museums, galleries, and heritage spaces in the province. For over a decade, Canoo has become an indispensable tool for unlocking Canada to newcomers thanks to Canada’s cultural and recreational institutions such as the ROM, AGO and Ingenium museums.
“As Canada’s most visited museum in Canada’s biggest, most diverse city, ROM is a place where everyone from lifelong Canadians to recent immigrants can come to learn the rich, ever-evolving story of Canada through its art, culture, and nature,” says Josh Basseches, ROM Director & CEO. “So, it is my great pleasure to welcome even more newcomers to ROM to explore this story in celebration of Museum Month in Ontario.”
“The growth and impact of the Canoo Access Pass – from it’s beginnings way back in 2007, when the AGO and the ICC partnered to launch its Citizen AGO program – has been tremendous,” says Herman Lo, Director of Visitor Experience, AGO. “The AGO’s mission is to bring people together with great art, to see, experience and understand the world in new ways. Newcomers bring with them perspectives that we all benefit from, and thanks to the Canoo Access Pass, we are so proud to be part of so many first experiences settling in Toronto. Last year, 2100 Canoo Access Pass Members visited the AGO and we look forward to welcoming even more next year.”
Canoo’s growing welcome partner network, a unique model in the world, ensures that newcomers and their families have access to Canada’s most impressive cultural attractions, iconic festivals, as well as sought after destinations so that they can thrive in their new home.
Since 2010, Canoo has welcomed over 500,000 newcomer members. All recent permanent residents and new citizens can join Canoo by downloading its app for free.
About
The Institute for Canadian Citizenship (ICC) works to unlock Canada for newcomers, facilitating and encouraging the journey towards full and active Canadian citizenship. The ICC is an independent charity, co-founded in 2006 by the Rt. Hon. Adrienne Clarkson and John Ralston Saul.